20 Dec 2013
Those hoping not to disappoint older relatives this Christmas take note – the most sought after gift for over 65s this year is an iPad, tablet or laptop – topping the wish list for 43 per cent of pensioners, according to new research by Anchor.
So it might come as a bit of a disappointment then that the most popular gift planned for older relatives or friends this year is chocolate or sweet treats (23%).
A third (33%) of shoppers say they tend to stick to a safe pair of slippers when buying for older relatives and 17 per opt for potpourri or scented candles.
Just 13 per cent of us would most like to give a tablet device to an older relative or friend if we could, even though 45 per cent agree that older people would benefit from having better access to the latest technology.
Only five per cent are planning on helping older relatives get tech savvy with computer lessons yet 46 per cent say using social media more often would help older people to feel less lonely.
Sadly, 14 per cent say they don’t buy presents for older relatives or friends at all.
Silver surfer, 82 year old Joyce Sanders from Anchor’s Cranlea care home in Newcastle, tells us what she’s hoping for this year: “Top of my list for Christmas is simply to have a stress-free year where everything goes according to plan. I’m a big fan of using technology to keep up to date with my interests so my own iPad wouldn’t go amiss either!”
Anchor Chief Executive Jane Ashcroft says “We recently introduced iPads into our care homes and have had great feedback. Older people are still keen to keep up to date with technology and previous Anchor research has shown that buying older relatives mobile phones or setting them up on social media or Skype can help them to keep in touch. We recently used an iPad in one of our care homes to help a customer speak face-to-face to her brother in Australia for the first time in 25 years.
“It can be hard to buy for people who are older than you, but these results show that your grandparents’ wish-lists might not be all that different from your own.”
What are you getting your older relatives this year? Join the conversation on our Facebook page.