Governance of Anchor is entrusted to a board of non-executive trustee directors and an Executive Management Board.

Our Executive Management Board are:

Jane AshcroftJane Ashcroft CBE
Chief Executive

Jane joined Anchor in 1999 from BUPA, which had acquired Care First plc where she was Personnel Director.  She was appointed Chief Executive of Anchor on 9 March 2010.  She previously held HR and governance roles with Bromford Housing Group and Midlands Electricity plc.  Jane is a Trustee of The Silverline, a helpline for older people and a Non-Executive Director of Dignity plc.  She is also a Board member of ARCO, representing retirement community operators and a Board member of Care England, the largest representative body for providers of adult social care.  In 2014 Jane undertook the role as a Commissioner on the review of the long term care sector Chaired by Paul Burstow MP. Jane is a Fellow of the Institute of Chartered Secretaries, a Member of the Chartered Institute of Personnel and Development.


Sue IngrouilleSue Ingrouille
Human Resources Director

Sue Ingrouille joined Anchor as Director of HR in February 2012. Her early career was with Marks & Spencer, undertaking a wide range of HR roles. She joined Orange where she was part of the start-up executive team for the B2B part of the organisation and, more recently, HR Director. After eight years with Orange, Sue moved into executive search for a couple of years before joining the not-for-profit sector with Anchor.


Howard NankivellHoward Nankivell
Housing Operations Director

Howard joined Anchor in October 2009 bringing with him over twenty years sales, marketing and customer service experience from a number of different market sectors. Most of his experience is from the travel and hospitality industry where he held UK and EMEA Marketing Director roles at both Marriott International and the Hilton Group, where he worked closely with the operational teams to deliver exceptional customer experience.

Howard was also the Head of Business Development at Direct Wines where he was responsible for creating and developing a wide portfolio of wine club brands including Laithwaites and the Sunday Times Wine Club.

Mark Greaves
Care Services Director

Mark joined Anchor in September 2015 as part of the acquisition process of Ideal Carehomes where he had built up the business in the role of Managing Director.  Mark has over 30 years experience in social care having held Board level roles in both the public and private sector including the statutory role of Director of Adult Social Services with Kirklees Metropolitan Council.  Mark’s experience includes regulation with the former SSI/Audit Commission’s Joint Review Team, international development work in Romania funded by DfID and contributions to national policy through ADASS. 

Mark holds an MBA based on the management of residential care for older people and has provided independent advice to a number of statutory bodies on the organisation and effectiveness of their provision of care services for older people.


Sarah Jones
Finance Director

Sarah Jones joined Anchor as Director of Finance in September 2014, bringing with her a wealth of experience and coming from leading office supplies distributors Spicers Group, where she was Chief Financial Officer. Sarah, a Chartered Management Accountant, has held a variety of roles in finance, including Chief Financial Officer of Spicers Ltd, Director of Finance in UK & Republic of Ireland at Carpetright Plc and Senior roles at HMV and The Burton Group/Arcadia.